Morcor : Xpance in Depth : More Productivity Features



		Xpance increases productivity and cuts costs by automating processes previously done manually and by virtually eliminating the possibility of errors. • Xpance automatically builds the ad based on the booking information. Xpance knows the column widths and depths for every ad, based on the publication the ad is booked for. • Xpance automatically adds the ad number to the ad. This way there is no chance of having the wrong number on an ad - for proofing, and future ad re-runs. • When ads are picked up, Xpance automatically updates the ad number with the new ad number. • Xpance tracks Spec Ads that are done in the Creative Department. Xpance even knows how many Spec Ads have been sold - therefore Xpance knows how valuable Spec Ads are to the process! • Xpance checks the pictures in the ad to make certain they are all in the ad folder and the links are correct. This way, the images-morcor are not bitmapped in the printed publication. • Xpance checks the picture file type before the EPS file is automatically created. • When printing the proof, vital information about the ad is printed with the EPS file. The Publication the ad is booked for, the Advertiser name, phone and fax number, the ad number, the ad size, color information, who built the ad, the sales rep and/or sales assistant as well the date(s) of insertion. This way, there is little chance that an error can occur! The EPS is printed with all pertinent information. The customer, sales rep and/or assistant as well as the ad builder are aware of when it runs etc. It is this same EPS file that is printed in the publication, minimizing to virtually zero the possibility that an ad runs incorrectly! • Ads can be built on the network — not just locally. There are great time and cost savings when ads are built on the network. • Xpance will import ads from outside sources automatically. The user simply points to the DTP file and this file is automatically renumbered and images-morcor are pulled forward. • Xpance automatically creates the ad folder and numbers based on the billing system. • Xpance saves the appropriate DTP app file into this folder, naming it with a similar naming scheme. • Xpance automatically sizes the ad document based on the billing information. • Xpance collects scans into this folder, imports the scans automatically into the Quark Pasteboard or Creator/2 File Palette. • Xpance creates a (site defined) two point graphic box around the ad that fits exactly, based on the billing system information. • Xpance creates the 4 point ad number box in the bottom right hand corner (site defined). • Artists can view previous ads by clicking a single button, showing the ad, booking information etc. To pick up and rerun an ad requires just a single click of the button. • Images not needed in an ad are automatically removed to keep server space to a minimum. • Images are checked for oversampling/undersampling and users warned to fix the problem. • Ads can be assigned to users to move them quickly through the production department. • Xpance is interfaced to Creator/2, QuarkXPress and InDesign with a click of a button. If a site changes their DTP application, Xpance changes the interface automatically. • A barcode reader tracks the physical location of ads - no more running around looking for the ad. It also lets individuals know the time that ads entered a department and whether they were late or not. • Xpance checks all ads before an EPS is generated. This is proofed with the billing information, cutting down on write-offs. • Xpance tracks and costs all human intervention, producing reports that show who is generating revenue and how much. • Built-in Spec Ads shows the costs of generating ads and revenue generated from those ads. • Standalone machine checks for any ad size changes after an ad is built. If there are size changes, this machine removes the EPS file, and moves the ad to "Incomplete". The user changes the size of the ad by pressing button "resize ad" and remakes ad to fit what was booked. • The way Xpance picks up and re-runs ads is the most efficient in the industry. • Automatic proof generation and confirmation. • As a site preference, if an ad is "FILM" you can have an EPS generated that automatically puts an EPS that is black into the pagination folder. When the film comes out, the window is clear, waiting for the film to be cut into this window, saving time, money and headaches for strippers. • Final, correctly sized and approved EPS file fits the dummied location perfectly! • Only Xpance has Recent Ads to efficiently move ads to Proof and Complete with the click of a button. Top X Features \| Top X Productivity \| Importance of User Interface What you must have \| What you must see \| Questions you will have Management Reports \| User Reports \| Administration Reports Morcor Solutions Inc. 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Morcor Solutions Inc 232 Dundas St. West Suite 201 Napanee, Ontario K7R 2A8 Canada T: 613.354.2912 F: 613.354.0138 E: info@morcor.com